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Best Practice
Team Serbia lined up behind a counter of food

Team Serbia: Tackling Media's Role in Disability Advocacy

Two partners from Serbia and one from the U.S. joined forces to reimagine the use of the media as a platform for disability rights advocacy. Media can be a powerful tool for empowerment. The rapidly changing media landscape gives people with disabilities the tools to tell their stories directly.

“The media have perhaps the most important role in disability advocacy,” said Jelena Jovovic of the Novi Sad School of Journalism in Novi Sad, Serbia. “We receive the majority of our information through the media and, based on this information, we form our attitudes.”

Jelena, along with Mima Ruzicic-Novkovic of Center Upright Living, a Disabled Peoples’ Organization in Novi Sad, and Beth Haller and Rhonda Greenhaw of Towson University’s Department of Mass Communication located in Maryland, USA, met in Serbia for a week to jumpstart their collaborations.

Personal Story
Senka and fellow student

Reflections on Return Home to Serbia

When MIUSA interviewed Senka Mekic for our AWAY journal, she was preparing to say good-bye to her host family after nine months in the United States on the American Serbia and Montenegro Youth Leadership Exchange (A-SMYLE) program. Back home in Serbia, Senka is completing her senior year in high school and preparing to apply to college; she plans to study at a university in Turkey.

Reflecting back on her exchange experience, Senka says her time in the U.S. made her more aware of her abilities. Her parents agree and feel that she is more independent as well.

Personal Story
Senka smiles during a community garden activity.

A Stubborn Attitude Turns a Chance into an Opportunity

At first glance, Senka Mekic is polite and soft-spoken. But, spend just a few minutes talking with this U.S. Department of State-funded American Serbia and Montenegro Youth Leadership Exchange (A-SMYLE) student and you’ll realize first impressions aren’t meant to last. Senka admits, “I’m not just a bit stubborn, I’m very stubborn!”